By Evan Gates | Guest Writer
With 18 sports teams competing for the University of Lynchburg, the institution’s Lynchburg Hornets Sports Network staff remains focused on employing one key demographic group to assist with broadcasts: the students.
The network, known throughout campus as LHSN, streams each home athletic event throughout the academic year on YouTube.
Many weekends feature multiple teams competing on campus; student workers provide expertise for camera work, stats, and announcing to assist the three full-time athletic communications staff members, “We just have to give them a good framework for what we need, and then let their skills and talents drive us to our next point,” said athletic director Jon Waters when discussing student workers. “We never would have made it this far if it was just based on full-time paid professionals.”

Moon Field, the home to the University of Lynchburg softball team, is one of five broadcast locations where the Lynchburg Hornets Sports Network streams athletic events throughout the academic year.
While the University does not offer a sports broadcasting major, LHSN provides opportunities for students to expand production knowledge while earning hourly wages.
“To be able to do it as early as I was able to made it a lot easier for me and others coming through the system,” said student broadcaster Ethan Marotske. “When others learn about it, more people want to work for LHSN.”
Responding to technology issues on the fly is crucial for many workers when entering sports occupations.
“It’s about staying calm and knowing we’re never going to have a perfect broadcast,” said Marotske. “The problem can be fixed.”
Though students have become crucial to production, the Director of Communications, Ely Shilling, understands the importance of full-time staff members teaching newcomers.
“Often, we’ll have three different events in three different locations,” said Shilling. “We try to space out our full-time staff to each be at one location and fill out the remaining spots with students.”
To express interest in working with LHSN, contact shilling_e@lynchburg.edu.